One of the most common questions about social media in ministry — “How much time do you spend on Facebook?” — is quickly becoming an irrelevant one.
Today 46 percent of American adults own smart phones and nearly 20 percent of Americans use a tablet or e-reader. They manage multiple social networking profiles, spending upwards of 15 minutes a day on Facebook alone, and carry out many everyday tasks like shopping and banking online.
As the Internet goes mobile and we spend more time there, the line between our digital and face-to-face lives is rapidly blurring.
This integration of our digital and analog lives, whether we choose to embrace or resist it, is changing our lives and, therefore, the practice of ministry, in profound ways.
Today’s ministry leaders are called to be present and minister not only in person, by phone, snail mail and email, but also via text message and social networking platforms like Facebook, Twitter and YouTube.
I experienced this myself recently when one of my parishioners — I’ll call her Sally — had surgery to remove a tumor from the right side of her brain.Continue Reading